Alfredo Häberli was born in Buenos Aires, Argentina, in 1964. He moved to Switzerland in 1977 where he completed his training as industrial designer at Höhere Schule für Gestaltung in Zürich in 1991.
From 1988, he worked for Museum für Gestaltung in Zürich where he was responsible for numerous exhibitions.
He started his own studio in 1991 and today boasts a versatile portfolio comprising exhibition concepts and design of industrially produced everyday articles and even architectural projects and technically sophisticated pieces of furniture.
According to Alfredo Häberli, he gets his ideas from everyday life. He collects themes that may have potential, and a product must materialise in just three to five sentences in order for the idea to be clear and applicable.
One of his life philosophies is ‘to observe is the most beautiful way of thinking’. ‘In the same object, I always see or discover new things’. The shape and the details of his design are a consequence of meticulousness and repeated contemplation during the development process.
Alfredo Häberli has worked for Authentics, Edra, Driade, Luceplan, Thonet and Zanotta. In addition to Kvadrat, Alfredo Häberli is developing products for Alias, Bd Ediciones de Diseño, Camper, Classicon, De Sede, Georg Jensen, Iitalla, Moroso, Offecct, Quodes, Ruckstuhl, Schif ni, Vitra and Volvo. He earned his international breakthrough in 1997 with the ‘SEC’ shelf system for Alias, followed by his great success with ’Origo’ for Iittala in 2000.
Alfredo Häberli’s most extensive project to date, the 25hours Hotel Zurich West, was inaugurated in November 2012. He was responsible for the overall interior decoration and has designed more than 60 products
for the hotel.
Alfredo Häberli has been a guest lecturer at schools of design and architecture in Europe and the US since 1991, and his designs have been exhibited at several venues. He has received several awards for his work. Alfredo Häberli was guest of honour at Interieur 06, the 20th Biennale of Design in Kortrijk, Belgium, in October 2006. On the same occasion, the book Alfredo Häberli Design Live was published by Birkhäuser in Basel. Some of his most recent awards include Winner of Interior Design of the Year in the category Café or All Day Dining by European Hotel Design Awards for the 25hours Hotel Zurich West (2013) and the Swiss Grand Prix of Design (2014).